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10 Statistics That Prove Blogging Can Boost Your Business
The numbers don’t lie.
It’s been well over three years since I started creating blogs and long-form content for doctors, digital marketers, and entrepreneurs.
At first, it was an opportunity to make a decent income while I figured out my next move. But the more I got into it, the more I started to make it my own.
More importantly, I began to see the long-term impact it could have on a business.
Traffic is the lifeblood of any business.
But the high-quality traffic from Content Marketing and SEO takes things up a notch.
One of my clients moved from 1,600 views per month to 60,000 just from my blogging and outreach, and it transformed her medical practice.
Blogging gets a bad rep. It’s usually close to the bottom of importance for businesses when it comes to Marketing. Most companies focus on ads and social media. Most Marketers also believe it’s dead, and they’ll use it only if they’ve exhausted all other avenues.
These options do work in terms of making immediate sales. But as I’ll point out later, the long-term cost of ads is much more than growing a blog. And the long-term benefits of blogging outweigh almost all other forms of Marketing.